Sponsorship

Scooter Sponsorship and Success - A Chicken and Egg Problem

Scooter Sponsorship and Success - A Chicken and Egg Problem

Don't measure your success in terms of your sponsorship status and don't think that lack of sponsorship is what is holding you back.

Scooter kids are frequently asking me about sponsorship: "will you sponsor me?1", "how can I get sponsored?", "do you know if [some brand] is sponsoring?", "can you get me on a team?", and so on. I wish I had good news for everyone, but the sad fact is that it's really difficult to get sponsored and it's becoming more challenging for a number of reasons. Many kids end up frustrated because they make the act of trying to get sponsored the primary focus of their riding. Think back to why you started riding scooters in the first place. Was it because you wanted get sponsored? Or was it because you loved riding and how it made you feel? Sponsorship as an end-goal is not a healthy mentality to have in this sport or any other and here's why:

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